Welcome, I’m so glad you’re here!
This is where I share what I've learned, what I'm noticing, and what I'm still thinking about after more than 30 years in the credit union system.
You'll find thoughts on marketing strategy, marketing leadership, credit union marketing, research, AI, professional growth, and the realities of doing this work every day.
Sometimes I'll share a lesson from my own experience. Sometimes I'll question the way we've always done things. And every once in a while, you'll get a glimpse of life outside of work too.
If something here helps you think differently, ask a better question, or approach your work with a little more clarity, then it has done its job.
I'm Lyanne, welcome to my blog.
The thoughts and perspectives shared here are my own and do not necessarily reflect those of past or current clients, partners or organizations I've worked with.
