News and Media
October 15, 2025
into the blue: Strengthening Marketing Connection Across Canada’s Credit Unions
In May 2025, blue dragonfly Marketing Strategies Ltd. launched into the blue — a community created specifically for Canadian credit union marketers.
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Born from the need for connection, collaboration, and real-world support, into the blue brings marketers together each month to share ideas, gain new perspectives, and strengthen the impact of marketing within the Canadian credit union system.
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The community continues to grow, with members representing credit unions of all sizes across Canada. On November 5, into the blue will host Nancy Harhut, author of the multi-award-winning Using Behavioral Science in Marketing, for an exclusive fireside chat.
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You can read the full press release below to learn more about the community, its purpose, and the growing momentum among credit union marketers nationwide.
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